Customer reference
Quincaillerie Razafimalala
Electricity Store by Q. Razafimalala est une entreprise familiale basée à Antananarivo, spécialisée dans la vente de produits de quincaillerie et de matériel électrique à Madagascar. Issue d’une activité historiquement centrée sur la quincaillerie, l’entreprise a progressivement élargi son offre pour répondre aux besoins croissants en équipements électriques, aussi bien pour les particuliers que pour les professionnels du bâtiment et de l’électricité. Elle propose une gamme complète de solutions dédiées à la construction, la rénovation et la maintenance, allant des accessoires de quincaillerie aux installations électriques, tout en assurant des services de conseil, d’étude, d’installation et de dépannage. Pour structurer et piloter ses activités commerciales, la quincaillerie RAZAFIMALALA s’appuie sur Odoo pour la gestion des ventes, des achats et des stocks.
The context
A growing electrical retailer needing structured, integrated management
Electricity Store by Q. Razafimalala is a family-owned hardware and electrical equipment retailer in Antananarivo, Madagascar, serving both private customers and building and electrical professionals with products and services for construction, renovation and maintenance.
Before this project, Quincaillerie Razafimalala was running its operations with processes that were only partially structured in Odoo. Sales and purchasing were managed alongside inventory, but workflows were not fully harmonized with accounting, which led to manual handling of key information and limited consolidated visibility over activity and performance.
The stakes were to secure reliable and consistent data across sales, purchasing, inventory and accounting, reduce manual processing and errors, and give the business real-time visibility to support daily operational decisions and long-term growth.
Their needs
Aligning sales, purchasing, inventory and accounting in Odoo
The client wanted a complete implementation covering sales, purchasing, inventory and accounting, with processes aligned in a single Odoo environment that reflected how the business actually operates.
- Structure sales, purchasing, inventory and accounting processes in one integrated system.
- Limit manual re-entry between operational teams and accounting by relying on shared Odoo flows.
- Improve the reliability of stock, order and financial information to support day-to-day decisions.
- Gain consolidated visibility over activity and costs to confirm budgets and plan future investments.
The proposed solution
A structured Odoo environment, built on a detailed functional analysis
Captivea Madagascar began with a complete analysis of the existing Odoo environment through business discovery and themed workshops. Based on this, they produced detailed deliverable documents, presented and refined with the client, then implemented and configured the Inventory, Purchase, Accounting and Sales applications in Odoo ERP to automate transactions, secure data flows and provide clear, real-time visibility on operations.
La première étape de ce projet consiste à effectuer une analyse complète de l'environnement Odoo du client.
Objectifs d'analyse
- Être rassuré sur la faisabilité
- Montrer que nous comprenons leur activité
- Confirmer un budget
- Savoir et confirmer comment nous allons procéder
- Connaître le planning prévisionnel
Processus d'analyse
- Découverte de l'entreprise
- Ateliers par thème / groupe de personnes / domaines
- Créer les documents relatifs aux livrables
- Présenter le rapport d'analyse
- Prendre en considération les feedbacks
Odoo apps deployed
The Odoo suite on this project
All Odoo applications, activated at the pace of the client's needs.
Sales & CRM
Finance
The results
AVANTAGES & RETOURS SUR INVESTISSEMENTS
What the client gained, day after day, once the solution went live.
Gain de temps
- Centralized organization of financial documents
- Generate quotes in a few clicks
- Quick sharing of documents
- Simplified supply management
- Automation of intervention schedules
Gain de productivité
- Centralized management of leads and customers, increasing sales team efficiency
- Smoother order processing with real-time stock tracking
- Clear visualization of performance and key indicators
- Quick access to employee information
Augmentation des ventes
- Improved client satisfaction through faster project delivery
- Better time management that helps allocate resources to the most profitable projects
- Identification of additional needs through ticket analysis
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