Customer reference
Azraq Group
Azraq Group brings the prestigious Swiss standards to the Middle East, offering global lifestyle investment advisory services. With a trusted network of partners, they promote products across Europe and beyond. Whether you seek expertly curated themed trips, luxury hospitality concierge services, or real estate investment advisory, property management, and brokerage in Europe and the UAE, Azraq Group is your trusted partner, delivering excellence and personalized solutions.
Industry
Location
Dubai, United Arab Emirates
Implemented by
Case on Odoo
The context
From fragmented tools to a centralized real estate management platform
Azraq Group is a luxury real estate and lifestyle investment advisory firm based in Dubai, bringing Swiss standards of service to clients investing in Europe and the Middle East.
Before this project, Azraq Group relied on separate tools and manual processes to manage its real estate activities, financial operations, and human resources, making it difficult to maintain a coherent, streamlined view of the business and to adapt tools precisely to the specificities of luxury real estate management.
The stakes for Azraq Group were to secure a reliable, centralized system that could scale with their luxury real estate investment activities, provide clear visibility on operations and finances, and ensure that their tools could be tailored to the particular requirements of their real estate management processes while preserving their high service standards.
Their needs
Centralized and automated management, tailored to luxury real estate
Azraq Group wanted to centralize and automate its management processes in Odoo and to rely on an integrator capable of customizing the solution so that real estate management would fully reflect the way they operate.
- Centralize management processes in a single Odoo ERP solution.
- Automate recurring administrative and financial tasks to save time.
- Adapt Odoo to the specific requirements of luxury real estate management.
- Work with an expert partner able to analyze their environment, confirm feasibility, budget, and timeline before implementation.
The proposed solution
An Odoo ERP foundation built on thorough analysis and tailored customization
Captivea France began with a complete analysis of Azraq Group’s Odoo environment through business discovery workshops organized by theme and stakeholder group, producing detailed deliverable documents, presenting them, and handling feedback to confirm feasibility, budget, methodology, and timeline. On this basis, Odoo ERP was deployed and configured with dedicated apps for Human Resources, Finance, Sales, Services, Productivity, and custom developments with Odoo Studio, enabling time savings, streamlined billing and invoicing, centralized data, effective dashboards, standardized expense tracking, and optimized management of both clients and employees.
The first step of this project is to perform a complete analysis of the client's Odoo environment.
Analysis objectives
- To be reassured on the feasibility
- Show that we understood their business
- To confirm a budget
- To know and confirm how we will do it
- Know the timeline
Analysis processes
- Business discovery
- Workshops by theme / group of people / domains
- Create the deliverable documents
- Present it
- Handle feedback
The results
Benefits & returns on investment
What the client gained, day after day, once the solution went live.
Time saving
- Centralized organization of financial documents
- Generate quotes in a few clicks
- Quick sharing of documents
- Simplified supply management
- Automation of intervention schedules
Productivity gain
- Centralized management of leads and customers, increasing sales team efficiency
- Smoother order processing with real-time stock tracking
- Clear visualization of performance and key indicators
- Quick access to employee information
Increase in sales
- Improved client satisfaction through faster project delivery
- Better time management that helps allocate resources to the most profitable projects
- Identification of additional needs through ticket analysis
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