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Customer reference

ONDYNA

For 21 years, ONDYNA has been the exclusive distributor of the CRISTINA brand in France. Service quality and personalised advice are at the heart of what we do. Our teams support you, on-site and remotely, to define your needs and meet them effectively. Responsiveness, product availability and ongoing communication are our key strengths, helping to share CRISTINA’s philosophy, where tradition and modernity come together seamlessly.

Industry

Wholesale/Retail

Location

ESTABLIN, France

Implemented by

Case on Odoo

The context

Optimising and centralising management for a growing distributor

ONDYNA distributes the CRISTINA brand in France, bringing together long-standing expertise in faucets with high service quality and personalised advice for its professional customers.

Before the project, ONDYNA was relying on disparate tools and processes to manage sales, marketing, customer support and internal operations. This limited visibility, made it harder to track after-sales requests and complicated day-to-day coordination between teams.

The priorities were to secure reliable, centralised information, improve responsiveness to customers, streamline after-sales support and give every team a clear, real-time view of ongoing activities.

Their needs

A centralised, reliable ERP to sustain service quality

To optimise and centralise management, the client has selected Captivea as their trusted Odoo integration partner.

  • Reassure the team about the feasibility of the Odoo project and the target solution.
  • Ensure their specific business processes were fully understood and taken into account.
  • Clarify the budget, project plan and way of working before starting implementation.
  • Gain a centralised tool that supports ticketing, communication and management dashboards.

The proposed solution

A complete Odoo ERP, tailored to ONDYNA's business and support processes

Captivea implemented Odoo ERP for ONDYNA, starting with an in-depth analysis of their environment to validate feasibility, budget and planning, then deploying CRM, Email Marketing, Marketing Automation, Documents, Odoo Studio, Helpdesk and Dashboard, along with key connectors, to centralise data, automate billing, support after-sales ticketing and provide dashboards that optimise company management and communication campaigns.

The first step of this project is to perform a complete analysis of the client's Odoo environment.

Analysis objectives

  • To be reassured on the faisability
  • Show that we understood their business
  • To confirm a budget
  • To know and confirm how we will do it
  • Know the timeline

Analysis processes

  1. Business discovery
  2. Workshops By theme / group of people / domains
  3. Create the deliverables documents
  4. Present it
  5. Handle feedback

“Captivea, based on our needs, made the necessary adjustments. The biggest adjustment was related to technical support, as we have a ticketing system for after-sales service. Thanks to Captivea and Odoo, the client can now track their request from start to finish, and everyone can follow the tickets without multiple simultaneous responses. Implementing this support through Odoo was a real change and a real advantage for us.”

Nathalie Terras • CEO of Ondyna.

Odoo apps deployed

The Odoo suite on this project

All Odoo applications, activated at the pace of the client's needs.

Sales & CRM

Finance

Technical

The results

Benefits & Returns on investment

What the client gained, day after day, once the solution went live.

Time saving

  • Centralized organization of financial documents
  • Generate quotes in a few clicks
  • Quick sharing of documents
  • Simplified supply management
  • Automation of intervention schedules

Productivity gain

  • Centralized management of leads and customers, increasing sales team efficiency
  • Smoother order processing with real-time stock tracking
  • Clear visualization of performance and key indicators
  • Quick access to employee information

Increase in sales

  • Improved client satisfaction through faster project delivery
  • Better time management that helps allocate resources to the most profitable projects
  • Identification of additional needs through ticket analysis

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