Odoo subscriptions
Go beyond basic billing: Odoo Subscriptions helps you build a smooth, lasting relationship with your customers throughout their entire lifecycle. With Odoo Subscriptions, you automate key tasks, secure transactions, and stay in control at every stage of the customer's journey. This module centralizes contract creation, billing, payments, customer tracking, and key metrics. It seamlessly integrates with the rest of the Odoo ecosystem to ensure smooth, uninterrupted management of your sales, accounting, and marketing operations.
Why use Odoo subscriptions?
Odoo Subscriptions is designed for businesses that rely on a recurring model: such as software publishers, fitness centers, training platforms, service agencies, or even clubs.
It helps you to:
- Automate time-consuming, repetitive tasks (invoicing, follow-ups, renewals)
- Keep a clear overview of your active subscribers
- Easily adjust your offers based on evolving needs
- Track key metrics like monthly recurring revenue or churn rate
By reducing manual work and minimizing errors, you can make better use of your resources and focus on what really matters: growing your business.
What are the key features of Odoo subscriptions?
Odoo Subscriptions go far beyond recurring payments. It provides all the tools you need to structure, automate, and grow your subscription strategy with ease.
Quick subscription creation from a quote
As soon as a recurring product is added to a quote, Odoo automatically generates a subscription contract upon confirmation. This direct link with the Sales module eliminates duplicate data entry, reduces the risk of errors, and ensures a fast setup.
Your sales team can stay focused on building customer relationships, while the system takes care of the admin. It’s a smooth hand off from the deal signed to the service delivered.
Automated invoicing
Invoices are automatically generated and sent at each billing cycle, based on your predefined settings (duration, pricing, frequency, etc.). If something goes wrong, alerts notify your team so they can step in quickly.
Fewer errors, more time saved.
Online payment
Customers can pay for their subscriptions directly through a secure portal, with the option to save their preferred payment method (credit card, etc.). Once set up, payments are processed automatically based on the selected plan.
Every transaction is tracked to ensure transparency and security, saving your team valuable time for payment management.
Customer portal
Each subscriber gets a dedicated online space where they can view their subscriptions, update personal information, check invoices, add a new payment method, or cancel their plans.
This self-service portal enhances the user experience, reduces manual interactions, and empowers customers to manage their accounts independently.
Performance tracking
Visual dashboards let you monitor key metrics like subscriber count, average contract duration, monthly revenue, and churn rate. These insights help you anticipate customer needs, identify weak spots, and fine-tune your offers.
You're making decisions based on real data, not guessing what to do.
Automated follow-ups
The system detects failed payments, upcoming due dates, or subscriptions nearing their end. It automatically sends the right reminders at the right time. Each message is fully customizable, so your communication stays human, even when it's automated.
This helps you reduce missed payments and maintain a strong connection with your customers.
Customizable plans
Design subscription offers that fit your business: free trials, automatic or manual renewals, fixed or unlimited durations, loyalty discounts, special perks, you name it.
Everything is configurable directly from the interface; no developer is needed.
Exit surveys
When a customer cancels their subscription, you can automatically send a short survey to understand why they left.
These insights help you fine-tune your offers, improve the user experience, and even plan targeted win-back campaigns.
How Odoo subscriptions interacts with Other Odoo apps?
One of Odoo’s biggest strengths is its ecosystem. The Subscriptions module connects seamlessly with other apps to streamline your sales, accounting, customer relationships, and more.
Odoo Sales
Subscriptions can be triggered directly from a signed quote. With electronic signatures and online payments, the customer journey becomes smoother and faster. This direct connection between the sales team and the back office helps eliminate errors and speeds up onboarding.
For example, a client can approve an offer in just a few clicks, and the subscription kicks off automatically.
Odoo Accounting
All generated documents (invoices, payments, credit notes) are automatically recorded in Odoo. Entries are well organized, reports updated in real time, and cash flow precisely synchronized.
This helps you avoid duplicate data entry that wastes time and causes errors, while giving you a clear view of your financial flows.
Odoo CRM
Each contract is linked to an opportunity or a customer's account. You can track the entire lifecycle: prospecting, conversion, and post-sale follow-up. History stays centralized, making renewals, upselling, and follow-ups easier.
Information flows smoothly, enabling your teams to collaborate efficiently.
Odoo Website
Visitors can subscribe to an offer directly from your website, with no manual intervention required. This seamless integration between the front-end and the Subscription app ensures a consistent user experience that's available 24/7.
This way, you maximize your online sales, even outside of business hours.
Odoo Email marketing
Contacts are automatically segmented based on their subscription plans, tenure, or status. You can launch targeted campaigns directly from Odoo: whether it's follow-ups, special promotions, or loyalty programs.
This automated tracking boosts your marketing efficiency and helps you maintain a personalized relationship with your subscribers.
The different use cases for the Odoo subscriptions App
The subscription model applies to a wide range of industries. Here are a few concrete examples to help you see how Odoo can adapt to your business.
Software vendors
If you offer an online tool, Odoo helps you manage pricing plans, payment schedules, and plan changes, without manual labor.
Training platforms
Whether you sell courses individually or through subscription packages, you can manage enrollments, restrict access based on plans, and track active users.
Service providers
If your business relies on monthly or annual contracts, Odoo lets you automate billing, avoid missed deadlines, and easily track client commitments.
Clubs and associations
Whether you're collecting membership fees, renewing subscriptions, or managing member records, everything can be handled in one place with minimal effort.
Maintenance or technical support
Whether you're managing service plans, maintenance contracts, or support ticket alerts, Odoo helps you structure your recurring services and maintain clear, consistent follow-up with each client.
Why choose Captivea for Odoo subscriptions integration?
At Captivea, we support you throughout your Odoo Subscriptions deployment with a tailored approach. Our certified team customizes the module to fit your actual needs, based on your industry, organization, and goals.
We don’t just configure the tool. We guide you through best practices, provide training, and help you make the most of each automation. You’ll benefit from ongoing support, a dedicated team, and a clear action plan.
Our goal is to turn Odoo Subscriptions into a real productivity driver, not just another tool on your shelf.
Streamline your subscription management today!
With Captivea, integrate Odoo Subscriptions confidently, backed by personalized support every step of the way.
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Frequently asked questions
Yes, you can offer subscription plans directly on your ecommerce website, allowing customers to subscribe and manage their plans seamlessly online.
A subscription product is any item or service sold with recurring billing, such as a monthly software license or access to a training portal.
When a sales order includes a recurring item, Odoo can automatically generate a subscription contract upon confirmation.
Yes, Odoo lets you monitor all your active subscriptions through clear dashboards and filters.
With Odoo, you can configure and automate billing cycles, renewals, and notifications for subscription-based products.
Absolutely. Odoo allows you to set up a trial period, giving users limited access to free access before the first invoice is generated.
You can create a subscription manually, or have it generated automatically when a qualifying quote or order is confirmed.
Yes, each subscription comes with a detailed history where you can log changes, communications, and payment events.
Definitely. You have the ability to tailor each subscription plan, including pricing, frequency, and special conditions.
Customers can access a portal to view details, update info, or cancel — providing full control over their own subscription management.