What if Odoo helped you find more leads and turn them into customers? Sounds good, right? Read on to find out how.
Design Your Customer Journey With Odoo
To guide your prospects exactly where you want them to go, you’ll first need to learn how to map out a clear, predefined journey for them. An ERP is the ideal sales assistant for all your sales activities: when you prepare your sales scripts in advance, Odoo sets up the follow-up actions to be carried out (reminders, booking a demo appointment, sending materials, invoicing, and more) to create a more reliable sales cycle and ensure you don’t miss any opportunities.
Drive More Sales With Sophisticated Automated Marketing Campaigns
Marketing automation in Odoo is fast and intuitive, so you can launch and manage campaigns with greater agility and stronger ROI. Odoo’s powerful marketing automation tools easily stand alongside Marketo, HubSpot or Pardot. Elevate your sales scripts and build sophisticated, highly customised campaigns that match each lead’s level of maturity. Beyond a simple series of email blasts, you can configure automated actions in Odoo that are triggered by your prospects’ behaviour: time spent on your website, order history, completed forms, and more.
The advantage of Odoo’s marketing automation is its built-in connectivity with the other modules within the ERP: CRM, e-commerce, HelpDesk helpdesk, accounting...
To secure and optimise this link between marketing and the rest of your operations, and to find new ideas to strengthen your product marketing, it’s best to consult an Odoo specialist. At Captivea, we’re here to develop an effective plan for your marketing needs!
Captivea Odoo Gold Partner
With years of experience, Captivea will ensure your Odoo implementation project is specifically tailored to your needs.